Online | PPC

Pay Per Click, or PPC Marketing, where a sponsored link appears in response to an internet search, is a targeted way of reaching your market which also lets you track the results.

HackneyKids was a PPC Google campaign for Hackney Council’s Child Fostering and     Adoption department.

By geotargeting the campaign on a defined area we maximised the impact and got the most out of the budget.

This was Hackney Council’s first use of PPC and the results were so good they asked us to run a campaign for National Adoption Week which is proving extremely successful.