Design consistency across your promotional material will strengthen your all-important brand identity.
Murano is a luxury apartment complex in Long Island City, New York that has achieved iconic status thanks to its striking coloured glass design.
Picking up from the advertising tagline ‘the light reflects well on you’ the logo, brochures and other print material all emphasized reflecting light and changing colours.
This design consistency underlined the brand’s uniqueness, increasing its appeal to the target market.